Social Media Automation Strategy: 10 Tasks You Can Automate

“No need to lie, it bores and irritates us all when we have to do some certain tasks every single day without a break.”

If you as a business just use all your mind and energy in doing little to little repetitive tasks to maintain your relevance in social media platforms, then what about those bigger moves you need to take to actually establish your brand?

The solution lies in automation and without wasting much time, we will go with…..

Tasks You Can Automate in Social Media Apps-

1. Analyze the Performance

Promoting and establishing a business and choosing social media platforms as the major marketing sources?

What we want to remind you is that, this requires posting daily 2-3 posts in not just one but 5-6 social media sites. After this comes the task of keeping track of the likes, comments, dislikes, etc., which is definitely a draining task. By automating the collection of all the metrics related to your posts, you could save by those calculations and then just need to analyze the final data collected automatically.

2. Chatbots for Customer Service

Responding to all those same queries and questions of the users regarding your brand or services seems like a monotonous and boring task right?

Chatbots are here to give these FAQs answers for customer service automatically without you needing to answer them again and again. You just need to automate the questions and answers for once and all in the automated system and then chatbots will handle the task later on.

3. Track Brand Mentions

After your business or services starts to get some recognition it becomes very important to know and have an idea about where, who and why your brand name or products are getting mentioned and tagged on.

To get some constructive criticism from the followers of other creators commenting over the mention or to get feedback from people, it will be best to automate the mention of your brand or products over any social media page, so that you don’t have to keep a track every hour for the same.

4. Find Right Creators

There are a bunch of creators in these social media apps, who create a variety of content whether it be entertainment based videos or informative ones or even those brand reviews and suggestions giving one. YES! This is our need.

What you need as a business is to track and know who are the creators in numerous of creators who you can collaborate with for promotions. So, you can automate this search and get a list of relevant creators to collaborate with.

5. One Dashboard

While handling multiple apps, switching from tab to tab is a little messy and time taking. What you can do is handle all the different social media handles in one dashboard by automating the feature that will consolidate all 5the  feeds, notifications, and messages into one dashboard .

6. Save Content Ideas

When you research and note down what could give relevance to your brand and what posts are needed in the market for your business, it gets messy isn’t it?

Having an automated system, in which when you put your notes in or links in, you will get a sorted and easy to understand result which will also be saved will be best isn’t it?

7. Discover trends

Trends change within hours and it is always hard to stay updated with what’s going on where.

What you can do is automate a feature where you are informed whenever something starts to trend between any social media audience. This will keep you updated and save that time of surfing around to get a hold of what is in the limelight at a particular moment.

8. Schedule Posts

Sometimes, you do have the content ready but have to post it later on. Automating the date and time when you want to post your content will help you with posting it in an ideal time without stressing about “I need to post it for sure at that time.”

9. In- Built Designs

Having automatically bunch designs you can select from when you write one relevant word will be nice right? That’s what you can automate too. You can get multiple templates, ideas, graphics, etc.

10. Algorithm Based Posts

Every social media platform has its own audience type. The preference of content and information consumption of users in different platforms varies a lot.

So, it becomes really crucial to understand what type of content works on what platform to make the most successful marketing strategy for your business.

Why Should a Business Hire a Social Media Agency to do Marketing in Different Social Media Handles?

As much as it is convenient to automate certain tasks in social media, the place for human interaction and work should never be interfered with in excess.

For this, it is necessary that businesses do give that space while promoting their businesses on social media platforms.

So, you wanna save time and energy and want the human analysis and mind also involved in your brand marketing? The best way is by hiring a social media agency, who will not just help you automate certain tasks but also will keep notice of proper human interference in your brand establishment in the market.